Two Decades of Design and
Development

image of beth downey

Permelia Media is a full service graphic design and web development shop, born of over twenty years of experience in the media space.

Permelia Media is owned and operated by me, Beth Downey. I hold a Bachelor of Fine Arts with an emphasis in graphic design from Mississippi State University. I bring more than 20 years of graphic design expertise and over a decade of hands-on WordPress development experience — designing, building, and maintaining high-performing websites.

Design clients include the Country Music Hall of Fame and Museum, the Adventure Science Center and the Vanderbilt University Press.

I have completed web development tasks for The Sycamore Institute, Parthenon Publishing, The Voice contestant and vocal powerhouse Sarah Potenza, The Escape Game and consumer-led, digital health company Noom.

I have coded custom-themed websites for Nashville’s Martha O’Bryan Center, blog Nashvillest, HSGLaW, The State of Tennessee’s End The Syndemic outreach program, luxury custom kitchen designer John Michael Kitchens, and Our Kids Center’s award winning “What If I Told You” campaign.

I specialize in marrying my graphic design background and web development skills within the digital space. I build exclusively on the WordPress platform, specifically custom-themed websites. What sets me apart from most front-end web developers is my background as an artist and graphic designer, which allows replication of a design pixel-perfectly on the web and ensuring both aesthetic perfection and functional excellence.

 

Kind Words About The Work

Portfolios photos are nice, but first hand experience says so much

“Beth brought my website seamlessly into the 21st century”

“I had a terrific experience with Permelia, as Beth brought my website seamlessly into the 21st century, with new, clean, and user-friendly design. Her development choices were spot-on, she was easy to work with, and the pricing was more than affordable. I’d highly recommend her for any website design work you need, large or small.”

Doug Hoekstra

Musician / Artist

“Beth is a double threat.”

“In that she can perform traditional graphic design work alongside creating dynamic, engaging web platforms, Beth is a double threat. She brought expertise to every client engagement, explaining that hard-to-capture “why” when there were questions about a project’s direction, thus resolving concerns and creating a sense of teamwork and common purpose.”

Joe Morris

Former colleague at Parthenon Publishing, past client & content writer

“Beth is one of those people who never stops learning, in life and in work.”

“She loves to figure out exactly how things function and share that knowledge with others. She’s able to seamlessly combine web development and web design, and she’s great at explaining how things work to people who aren’t as schooled in web development. She’s a thoughtful, thorough developer and great person to have working alongside you.”

Ashley Brantley

Former Colleague at Parthenon Publishing and Senior Content Strategist

“She brings a true artist’s eye to her craft.”

“I have engaged her services several times for my company and have enjoyed working with her. She is attentive, engaged, and really seems to enjoy learning about the business she’s working in to better serve it. She brings a true artist’s eye to her craft. She’s able to keep interactions lighthearted and fun without compromising results or timing. I very much enjoy working with and recommend her for any environment that values keen observation.”

Kate O'Neill

Former client at metamarketer and CEO at KO Insights

“Beth is the rare professional who has demonstrated not just experience, but proficiency, in both web development and graphic design.”

“As a web developer, Beth combines her talent and technical skills with a true understanding of how her efforts fit within the overall scope of a project. She advocates collaboration as a means of achieving success. She is resilient, resourceful and ready for any challenge that comes her way.”

Blake Boldt

Writer and Former Colleague at Parthenon Publishing

“She was gracious and prompt and made the newsletter look awesome.”

“I was writing a newsletter for the Lockeland Springs Neighborhood Association that went out to 1500 households. We lost our designer and Beth was recommended as our replacement. She did an incredible job! It was pretty thankless and often we sent her everything at the last minute (or much later!). She was gracious and prompt and made the newsletter look awesome. I have recommended her to others and would hire her again in a heartbeat if I have the need.”

Eric Jans

Owner, Eric Jans' Insurance & Former Lockeland Springs Neighborhood Association President

“Beth embraces the full process of communicating a message, understanding a brand voice, and she cares about getting things right.”

“She helpfully explains the tech side of things to non-tech folks in a way that doesn’t make you feel foolish. I particularly learned a lot from the blog posts she wrote for our company, which clearly showed that she not only keeps up with the latest in her field, but puts serious thought into real-world uses and results.”

Nancy Henderson

Former Co-Worker at Parthenon Publishing

“The finished product is exactly what I wanted!”

“Beth recently designed a new website for my business, which turned out great. Aside from her true professionalism, which was apparent from the start, the finished product is exactly what I wanted. If you’re in the market for a new website and/or help with a current site, call Beth!”

Kenneth Troope

Mortgage Consultant at Kenneth Troope Home Loans

“She brought a ton of skill and WordPress knowledge to the table with this project.”

“I’ve known Beth as a friend for almost 10 years, and was fortunate enough to be a client of hers through the redesign of Nashvillest.com. In addition to being an incredibly kind, generous human, she brought a ton of skill and WordPress knowledge to the table with this project. She was quick, thorough, enthusiastic, and communicative throughout the whole process.”

Christy Frink

Co-Founder of Nashvillest

“Beth is organized, communicative, and collaborative while knowing when to gently nudge a client away from a bad idea.”

“Our website needed a laundry list of functionality and design upgrades on a strict budget, and she tackled the job with skill and efficiency. In particular, I appreciated her persistence in solving unexpected problems and her recommendations for additional upgrades we would not otherwise have known to make.”

Brian Straessle

Director at The Sycamore Institute

“I worked side-by-side with Beth for over three years, and I have never met someone so meticulous and well-organized.”

“Her attention to detail and thoughtfulness for the process of building websites is a perfect balance for the chaotic unknown that the medium so often presents. She’s quick to face what she hasn’t seen before and figure it out. Beth has a depth of experience in communications that cuts across the both technical and the human nature of what we do, and I’m always looking for opportunities to work with her again.”

Kenneth White

Wordpress Web Developer, Former Employer at Sprclldr

“Hiring Beth at Permelia Media has been a God send.”

“My website broke down, and I had no idea what to do. This kind of stuff can be really intimidating. Lots of updates and coding, I’d be lost without her. Beth had it fixed that day! Now she keeps my website up to date and running smooth. I never have to worry, because she’s just an email away.”

Sarah Potenza

Vocalist, Singer, Songwriter, "The Voice" Contestant

“She helped us decipher and maintain some very old legacy code with some tight turnarounds.”

“Beth has been fantastic to work with on StyleBlueprint.com. She believes in complete transparency and is very thorough with monthly updates which include detailed notes. She helped us decipher and maintain some very old legacy code with some tight turnarounds. Very refreshing!”

Jay Graves

StyleBlueprint COO

“Beth's ability to build, implement and troubleshoot e-commerce platforms has enhanced the Our Kids' infrastructure”

“Our Kids has benefitted greatly from the expertise of Beth Downey. Utilizing Beth's talent in a surgical way has given Our Kids the tools and structures to create our pandemic-era innovation, Soup Sunday Homestyle. In an environment disrupted by Covid-19, Beth has helped Our Kids thrive and continue to raise crucial funds to provide services for children and families struggling with sexual abuse.”

Sue Fort White, Ed.D

Executive Director, Our Kids